Website Planning Questions
Building a website is an exciting journey, whether you're launching a personal blog, an online store, or a professional portfolio. However, before diving into design and development, it’s crucial to lay a solid foundation by asking the right questions. In this blog, we’ll explore the key inquiries that can guide your planning process, ensuring your website not only meets your goals but also resonates with your audience. From defining your purpose and audience to considering design elements and functionality, we’ll cover it all. So, grab a notebook and let’s get started on crafting the website of your dreams!
1. Contact
Business Name
Email
Phone
Address/Location
3. About The People In The Business
Provide the name, title, bio, and contact info for each team member, along with a headshot.
How did you get started?
Why did you start the business?
Do you have any backstory to share?
Qualifications, education, experience, certifications, etc.
How your passion translated into your career?
5. About The Website Design
List three adjectives to describe your ideal website design.
What look and feel do you want to portray?
What colors, fonts, etc. do you like?
Describe how you want your visitors to feel when they visit your site.
Are there websites that you like that represent your ideal look and feel for your website?
Would you like individuals to book a meeting, pay a bill, shop, apply for a job, upload a resume, fill out a form, etc?
In terms of functionality, what specific actions do you want visitors to take on the website, such as calling, emailing, scheduling appointments, or making purchases?
2. About The Business
State the number of years in business/year of incorporation.
Business operation hours or by appointment?
Summary of what you do.
Provide a motto or catchphrase.
Provide a list and description of products or services.
Compile a list of prices of each product or fee of each service.
Identify the most important benefits of the products and services.
List questions people may have about your product or service.
Create a list of unique or distinguishing characteristics that set your product or service apart.
What are the service levels, prices, or content you would like set up?
Have you set up any directories or listings on sites like Google My Business, Yelp, Yellow Pages, etc.?
4. About Your Customers/Clients
Who is your ideal customer/client?
How do you want to refer to your customers (i.e., consumer, guest, patron, client, etc.)?
What problems do you solve for clients?
How do each of your products or services solve a problem for your customer?
What are some keywords people may use in an online search to find you?
CREATE A SITE THAT REFLECTS YOUR VISION!
As you embark on your website-building journey, remember that asking the right questions is the first step to success. By carefully considering your goals, audience, design preferences, and technical requirements, you’ll be better equipped to create a site that truly reflects your vision and engages your visitors. Take the time to reflect on these inquiries, and don’t hesitate to revisit them as your project evolves.
Ready to Elevate Your Digital Presence?
At MOD | Marketing on Demand, we’re passionate about helping businesses like yours create websites that drive success. Whether you’re looking to revamp your online presence or build a completely new site from the ground up, we have the experience and the team to make it happen.
